Оператор, Россия, Москва
Eristoff "Wolf is back"все работы
Advert for Launch of Eristoff Vodka in Russia.
Young director Awards Silver Prize
(Cannes Lions 2011)
Gold and silver in 2 categories (25 Kadr Festival, Moscow), and other awards
Advertising campaign started with a series of Virals about Wolves being spotted in and around Moscow: Wolves on a parking lot, A pack of Wolves on a highway, Wolves by the Kremlin.
(example of first viral)
These virals received over 5 million views, and were picked up by news as if they were real, and aired on the largest russian TV station, and than the news travelled the world - from ABC Today Show to Le Post, Bild, Daily Mail, etc.
Agency Campaign Case
Report about impact of campaign on Russia Today TV news